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Cruise Blog

The World’s Most Instagrammable Locations

18th April 2017

There’s nothing more exciting than uploading a few holiday snaps to snaz up your Instagram feed - shots of beautiful blue skies, exotic beaches, world famous landmarks and not to mention, those jaw-droppingly gorgeous backdrops for all your selfies. The right shots can boost your Instagram profile in an instant, and make you the envy of all your friends.

To find out just how big of a deal posting a holiday picture is when away, we conducted primary research and found out the following:

• The average person posts around two pictures per day when on a trip

• Facebook and Instagram are the most popular platforms for sharing content whilst away

• People’s main intentions for posting when abroad are to keep friends/family up-to-date, to document memories, and to make others jealous


We then wanted to determine where in the world the most famous Instagram locations are situated, and where you should be heading for the most popular posts.

During our research to uncover the world’s most Instagrammable locations, we were delighted to see many popular cruising destinations feature so highly on the list. And with a team that has cruised far and wide, we definitely agree that we have even snapped a few of these hotspots ourselves.


Top 5 most Instgrammed cities in the world

  1. New York
  2. Dubai
  3. LA
  4. Barcelona
  5. Tokyo


Which landmarks get the most likes?

The most photographed setting, on both Instagram and Facebook feeds, for each of these 5 cities were the respective famous landmarks in each location.

new york skyline iphone photo

The research found that the neon lights of Times Square make it the most instagrammed location in the world, with a staggering 2 posts every single minute from the bustling hub of New York City. Closely behind was the impressive Empire State Building, with the instantly recognisable Brooklyn Bridge coming in third, securing a firm position for New York in the rankings.

Dubai’s stunning Burj Khalifa came in 4th place, with 757 check ins every 24hours, commonly accompanied by the hashtag #Dubai. The iconic ‘Atlantis’ also made the top 10, coming in 6th place.

burj khalifa dubai

In 5th place was the melting Gaudi masterpiece in Barcelona that is the Sagrada Familia, which has 32 check ins every hour. The Spanish city was also found to be home to some other “must snap” spots, with Park Guell and the Noucamp also featuring in the top 10.

Bathing in the milky blue waters of Iceland’s beautiful blue lagoon made 7th in the list, with 15 check-ins per hour from the country’s ultra cool capital, Reykjavik.

blue lagoon iceland



We all know that when it comes to getting those all-important ‘likes’, using the right hashtag is important. The holiday hashtag #travel was used 163,552,733 times by people on holiday, with the specific country’s name being the top hashtag across all top cities.

Our research found that people love posting to their Insta whilst on holiday, uploading on average 2 pics per day, and making people jealous was one of the main motivations for posting. The top reason people said they posted so many pics, however, was to document the great memories they were making as they jetted around the globe.


Get social with us and share your favourite holiday snaps! Follow @iglucruise on Instagram and like us on Facebook

5 minutes with Simone Clark

10th July 2015


We'd like to share with you a little more about Iglu, so we are asking our travel experts advice, top tips, cruise secrets and favourite holiday spots. First off, we talk to Simone - Managing Director of Iglu and cruise expert.

Hi Simone, how long have you worked with Iglu Cruise?

13 years

What's your job role?

Managing Director

How many ships have you seen?

I've lost count but I think around 40!

Which one was your favourite?

Each cruise line is unique as the itineraries they sail so I have to say that I love them all in different ways

Simone Clark

What was your favourite meal on a cruise ship?

Too many! But to narrow it down to a few, I'd have to say eating at the Sindhu Indian restaurant on P&O Cruises' Azura, Sushi on Royal Caribbean's Oasis of the Seas and the Murano restaurant on Celebrity was exquisite.

What has been your most memorable cruise holiday?

There are two - a Transatlantic cruise from New York City to Southampton on Cunard's Queen Mary 2 where I was lucky enough to be staying in a Queens Grill Suite (luxury bliss!), there was white-gloved service, amazing food, grand formals and we met fantastic people onboard; another would be a family cruise that we enjoyed on Royal Caribbean's Oasis of the Seas - there's so much to do on that ship! Rock climbing, shopping, Broadway shows...and the kid's clubs were amazing, we had trouble getting my son to leave.

And your favourite destination?

Again, I can't choose...New York, Stockholm and St Tropez

Any tips for someone new to cruise?

Ask advice to ensure that you are booked on the right ship for you - whether it's formal or informal, for families or adult-only, British or International, a luxury small ship or large ship with lots of activities - also ensure that your cruise visits some exciting destinations

Sum up your travel experience in 3 words.

Shopping, Exploring, Relaxing

Is there anything else you'd like to know? Please share your thoughts and questions with Simone and the team below!

7 Essential Tips for Easy Embarkation

19th May 2015

The excitement surrounding the lead up to a holiday is almost as good as the actual thing, but in order to make the embarkation process as smooth as possible there are some key tips to keep in mind. There are a number of easy things you can do to prepare for the big day – read on to find out more! [More]

Fanos Gets His Disney Dream

9th March 2011

In January one of Iglu's cruise experts Fanos Xenophontos was lucky enough to be onboard the inaugural sailing of Disney Cruise Lines latest ship, the Disney Dream, and it sounds like he had a ball... [More]

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