says it is beating the current economic downturn, having experienced a surge in bookings over the last week.
Speaking today, the popular cruise line that holidaymakers were beginning to realise that pound for pound cruise trips are unbeatable and provide excellent value for money.
Nigel Esdale, managing director of P&O, said it was understandable that people are watching their money at the moment; however, he pointed out that cruising offers holidaymakers the chance to take a relaxing trip without breaking the bank.
"A cruise offers a holiday experience like no other, enabling passengers to effortlessly visit up to eight different places in fortnight. And for the same experience, if you add up all the hotels, meals, the cost of child care, entertainment, flights and transfers, a land-based holiday can easily cost more than a P&O Cruises holiday," he explained.
P&O Cruises recently announced that the Arcadia is undergoing a multi-million pound refurbishment and will feature an additional 34 staterooms, along with a boutique cinema.
Written by Fiona Mayers