Holidaymakers opting for luxury cruises can still get value for money without compromising the level of lavishness, according to an industry insider.
An increasing number of people are realising the attributes of taking a cruise holiday and among them are those seeking a top end product despite the recession, according to the Yachts of Seabourn
Andrew Magowan, the company's director for Europe, Middle East and Africa, explained that luxury cruise companies have made a few changes because of the economic upheavals.
"Post last September, there was this push back against conspicuous luxury consumption, less so here. So we reigned back on the caviar," he said.
"On the ultra luxury end, we have fixed costs and we don't want to cut the product, but we do want to bring new people to the crowd so it is about articulating that value for money."
His comments come in the awake of projections from the Passenger Shipping Association that 1.65 million Brits will go on a cruise in 2010.
Written by Chris Smith.