More UK holidaymakers could be tempted by an eastern Mediterranean cruise
thanks to the "pull of eastern promise".
This is the suggestion from Sharron Livingston, editor of the thetravelmagazine.net, who said that countries such as Turkey and Egypt offer travellers "great value for money".
"Other popular destinations are Spain and France for their close proximity and New York," Ms Livingston commented, with all three destinations well served by cruise operators.
The travel expert's comments come after a recent report from American Express, which predicted that Turkey and Egypt will be holiday hotspots going into next year.
According to the company's global foreign exchange services department, there has been a 26 per cent increase in demand for the Turkish lira compared to this time last year, while demand for the Egyptian pound has increased by 60 per cent.
This reflects a trend of holidaymakers looking for destinations that offer both guaranteed sunshine and value for money.
Written by Chris Smith